Privacy

What we collect and why

If you email us, we use your name, email address and the information you choose to send to respond and discuss potential work.

Vercel hosts this website and processes technical information, including IP addresses and request logs, to deliver and secure the site. See Vercel’s privacy policy. With your permission, we use Google Analytics to understand visitors, page views and clicks on email and links to Will’s personal site. Analytics is off until you choose Allow analytics. It uses first-party cookies, with a 90-day lifetime set by this site, and provides approximate location and device or browser information.

Where a legal basis is required, we rely on legitimate interests in responding to enquiries, running the site; taking steps towards or performing a contract; or meeting legal obligations, as appropriate.

We rely on consent for optional analytics. You can change your choice below at any time. Turning analytics off stops collection and removes this site’s Google Analytics cookies. Your choice is saved in browser local storage separately for each website.

Page addresses are stripped of query strings and fragments. Click events contain fixed category and placement labels, not email addresses, message subjects or link text. Unknown page addresses are excluded. Advertising features and Google signals are disabled; we do not link visitor identities across our two sites.

Who we share it with

We use hosting, analytics and email service providers, which may process information in the United States and other countries. We may also disclose information where required by law or to protect legal rights.

Google processes technical information for analytics; see Google’s privacy policy and its partner-site information. We do not sell your information or use it for targeted advertising.

How long we keep it

We keep correspondence while relevant to an enquiry or business relationship, and as needed for legal records or disputes. Technical logs and analytics follow our providers’ retention settings. Google Analytics user and event data is retained for two months; aggregate reports may be kept longer.

Your rights and questions

Depending on applicable law, you may request access, correction, deletion, restricted use or a portable copy of your information. You may also object to processing based on legitimate interests.

For questions or requests, contact Will Henderson at will@hendersonadvisory.co. We may need to verify your identity.

You can complain to your privacy regulator, including the UK Information Commissioner’s Office where UK law applies.

We will update this notice when our practices change. Client engagements may have separate data processing terms.